Intuit introduced a significant change in 2025 with the launch of the Intuit App Partner Program. This new program introduces a tiered pricing model that distinguishes between different types of API operations, offering free unlimited access for data creation and updates while implementing usage-based pricing for data retrieval operations. Whether you're building a simple invoice sync or a comprehensive financial dashboard, the pricing tier you choose will depend on how much data your application needs to read from QuickBooks versus how much data it pushes into the system.

QuickBooks Online vs QuickBooks Desktop

Important Note: The Intuit App Partner Program and its associated pricing structure only applies to QuickBooks Online (QBO) integrations. If you're building integrations with the QuickBooks Desktop API, this pricing model does not apply to you.

This pricing information is specifically for:

• ✅ QuickBooks Online API (REST API)
• ❌ QuickBooks Desktop/Enterprise

Core vs CorePlus API Classification

API calls are now classified into two categories based on the endpoint and HTTP method used. For a complete breakdown of which specific API endpoints fall into each category, see Intuit's official API classification guide.

Core API Calls (Free & Unlimited)

• What they include: Most data-in operations such as creating or updating records
• Examples: POST requests to create/update invoices, bills, customers, vendors, accounts, payments, etc.
• Pricing: Completely free and unlimited across all partner tiers
• HTTP Methods: Primarily POST operations for pushing data into QuickBooks

CorePlus API Calls (Metered & Charged)

• What they include: Most data-out operations such as reading and querying data
• Examples: GET requests to retrieve accounts, query company information, fetch reports, read invoices, etc.
• Pricing: Free up to certain monthly limits, then charged based on usage
• HTTP Methods: Primarily GET operations for downloading data from QuickBooks

Partner Tiers and Pricing Structure

The new program includes four partner tiers with different pricing models:

Builder Tier (Free)

• Monthly Fee: $0
• Core API Calls: Unlimited (free)
• CorePlus API Credits: 500,000 per month
• Overage: API calls are blocked after exceeding the 500,000 limit
• Best For: Small developers and those just getting started

Silver Tier

• Monthly Fee: $300
• Core API Calls: Unlimited (free)
• CorePlus API Credits: 1 million per month (~$3,500 worth)
• Overage Rate: $3.50 per 1,000 API calls
• Best For: Growing applications with moderate data retrieval needs

Gold Tier

• Monthly Fee: $1,700
• Core API Calls: Unlimited (free)
• CorePlus API Credits: Higher allocation than Silver
• Overage Rate: Better rates than Silver tier
• Additional Benefits: Allocated partner team, improved support

Platinum Tier

• Monthly Fee: $4,500
• Core API Calls: Unlimited (free)
• CorePlus API Credits: Up to 75 million per month (~$18,750 worth)
• Overage Rate: $0.25 per 1,000 API calls (best available rate)
• Additional Benefits: Premium support, early access to new features

Billing and Metering Details

Important Billing Information

• Billing Scope: Charges apply at the Workspace level
• Aggregation: API calls are aggregated across all production apps in a given workspace
• Metered Calls: Only successful API calls (2xx HTTP status codes) are counted
• Volume Pricing: Variable API fees use tiered volume structure with better rates at higher volumes
• Credit Reset: API credits reset monthly for Builder tier, according to billing cycle for paid tiers

For detailed examples of platform service fees across different scenarios, see Intuit's platform service fees guide.

Implementation Timeline

• July 28, 2025: Program launches for US-based partners
• July 28 - October 31, 2025: 100% discount on variable API fees (transition period)
• November 1, 2025: Full variable API fees begin applying
• Later in 2025: Program launches for non-US partners (with 30-day advance notice)

Migration Strategy

For Existing Integrations

If your application primarily:

• Creates/Updates data (invoices, bills, customers): You'll likely remain in the free tier comfortably
• Reads/Queries data heavily: Consider which paid tier makes sense based on your API call volume
• Does both extensively: Calculate your GET vs POST ratio to estimate costs

Cost Optimization Tips

1. Audit your API usage: Focus on optimizing GET requests since these are now metered
2. Implement efficient querying: Use query filters to reduce API calls
3. Use webbhooks: Reduce redundant GET requests by implementing webhook events to keep data in sync.
4. Monitor usage patterns: Use Intuit's API usage analytics or Apideck's API logging to track your consumption

Example Cost Scenarios

Scenario 1: Small Integration (Builder Tier)

• 100,000 CorePlus API calls/month
• 200,000 Core API calls/month
• Monthly Cost: $0 (stays within free tier limits)

Scenario 2: Medium Integration (Silver Tier)

• 1.5 million CorePlus API calls/month
• 500,000 Core API calls/month
• Monthly Cost: $300 + (500,000 × $3.50/1,000) = $300 + $1,750 = $2,050

Scenario 3: Large Integration (Platinum Tier)

• 80 million CorePlus API calls/month
• 2 million Core API calls/month
• Monthly Cost: $4,500 + (5 million × $0.25/1,000) = $4,500 + $1,250 = $5,750

Planning Recommendations

Before Migration

1. Analyze current usage: Use the new API usage analytics in the Intuit Developer Portal
2. Set up company address: Complete this requirement in the developer portal
3. Review new Terms of Service: Accept the updated Intuit Developer Terms of Service
4. Configure payment method: Set up billing to avoid service disruptions

Choosing the Right Tier

• Builder: Suitable for development, testing, or light production usage
• Silver: Good for small to medium applications with moderate data retrieval
• Gold: Better for applications with higher usage and need for enhanced support from the Intuit team
• Platinum: Enterprise-level applications with heavy API usage and need for premium support from the Intuit team

The new pricing model reflects Intuit's investment in platform improvements and enhanced developer support, while still maintaining free access to data creation and update operations that are typically the core of most integrations.

Disclaimer: Please note that the Intuit pricing is separate from the Apideck pricing model if you're integrating via our Unified Accounting API.