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Custom Field MappingYour data, your way

Seamlessly integrate custom fields and unique mappings with our advanced mapping tools.

date_of_birth

birthdate

shortBirthDate

date_of_birth
|

dateOfBirth

Get started View guide

Every API speaks a different language

API integrations present data in diverse formats with different field names, structures, and data types. Field mapping standardizes this chaos into a unified format.

Developer guide Configure guide

Standard Fields

Common fields available across all integrations

idfirst_namelast_nameemailcreated_at

Integration Fields

Platform-specific fields unique to each service

hs_analytics_timestampLastReferencedDatewon_deals_count

Custom Fields

User-defined fields created within the platform

T_shirt_Size__ct_shirt_sizecustom_priority_level

Stop wrestling with messy data formats

Every platform stores the same data differently. We handle the chaos so you can focus on building features

Salesforce

Custom fields end with __c and are part of the root object

JSON

{
  "Id": "123",
  "FirstName": "Jane",
  "LastName": "Doe",
  "T_shirt_Size__c": "Medium",
  "Assigned_CSM__c": "Tom S.",
  "CreatedDate": "2019-07-09T19:35:03.000Z"
}

HubSpot

All fields including custom ones are nested in properties object

JSON

{
  "id": "123",
  "properties": {
    "firstname": "Jane",
    "lastname": "Doe",
    "t_shirt_size": "Medium",
    "assigned_csm": "Tom S.",
    "lifecyclestage": "lead"
  },
  "createdAt": "2019-07-09T19:35:03.000Z"
}

Pipedrive

Custom fields have unique keys and are nested in the data object

JSON

{
  "data": {
    "id": "d2b4f0b0-6219-11eb-84bd-4b223d902a50",
    "first_name": "Jane",
    "last_name": "Doe",
    "c692e0f58789dfebb3adba15721": "Medium",
    "e24805787eef64b08aafb6fa3d8": "Tom S."
  }
}

Map any field from any platform

Map platform-specific fields and custom user data with precision and flexibility

Property Mapping

Maps fields directly from the raw integration response to your unified schema. Perfect for platform-specific fields that aren't part of the standard unified model.

properties.lifecyclestage

custom.lifecycle_stage

Custom Field Mapping

Maps user-created custom fields from the custom_fields array in the response. Ideal for customer-specific fields that vary between different user accounts.

custom_fields.t_shirt_size

custom_mappings.tshirt_size