# Roopairs Customer Case - How They Built Integrations > How Roopairs simplified accounting integrations with Apideck’s Unified API URL: https://www.apideck.com/customer-cases/roopairs-quickbooks-online-integration --- - Menu Products[Unified APIs](/products/unify)Build native integrations through our scalable Unified APIs [Accounting API](/accounting-api)[HRIS API](/hris-api)[CRM API](/crm-api)[Ecommerce API](/ecommerce-api)[File Storage API](/file-storage-api)[ATS API](/ats-api)[Issue Tracking API](/issue-tracking-api) [View all integrations](/integrations) [Integrations Marketplace](/integrations-marketplace)Showcase integrations, partners, and apps to your customers Solutions[By customer case](/customer-cases)[Round Treasury](/customer-cases/roundtreasury-accounting-unify-integration)[Octa](/customer-cases/octa-ai-finance-accounting-integration)[Aikido](/customer-cases/aikido-powering-developer-first-security-integrations-at-scale)[Derive](/customer-cases/derive-erp-accounting-integration)[Kintsugi](/customer-cases/kintsugi-tax-compliance-integration)[Roopairs](/customer-cases/roopairs-quickbooks-online-integration)[View all](/customer-cases) [By use case](/use-cases)[Accounts Payable](/use-cases/accounts-payable-automation)[Accounts Receivable](/use-cases/accounts-receivable-automation)[Business Lending](/use-cases/business-lending-loan-underwriting)[Corporate Gifting](/use-cases/corporate-gifting)[Employee onboarding](/use-cases/accelerate-employee-onboarding-offboarding)[View all](/use-cases) [By industry](/industries)[B2B FinTech](/industries/fintech)[AgTech](/industries/agtech)[Banking](/industries/banking)[ConstructionTech](/industries/constructiontech)[HRTech](/industries/hrtech)[View all](/industries) ResourcesFor Developers[API Documentation](https://developers.apideck.com)[Integrations](/integrations)[SDKs](https://developers.apideck.com/sdks)[API Explorer](https://developers.apideck.com/api-explorer)[Samples](/samples) Learn & Explore[Blog](/blog)[Field Mapping](/custom-field-mapping)[Webhooks](/webhooks)[Auth](/products/vault)[Platform Maturity Model](/platform-maturity-model) More Resources[API Tracker](https://apitracker.io)[Open Banking Tracker](https://www.openbankingtracker.com)[Compliance Portal](https://compliance.apideck.com) [Pricing](/pricing)[Login](https://platform.apideck.com/api/auth/login) ThemeToggle theme [Talk to an expert](/demo-request?from=mobile-nav)[Get started for free](/signup) [Products](/products/unify) - [Solutions](/customer-cases) - [Resources](#) - [Pricing](/pricing) - [Login](https://platform.apideck.com/api/auth/login) - - [Get started for free](/signup) - Toggle theme - [Home](/) - [Customer Cases](/customer-cases) - [Roopairs](/customer-cases/roopairs-quickbooks-online-integration) # How Roopairs used Apideck to implement an in-depth Quickbooks Online integration with ease How Roopairs simplified accounting integrations with Apideck’s Unified API Products used [Unify](/products/unify) Active Consumers 30 Developer Hours Saved40 Ready to get started?[Talk to an expert](/demo-request?from=customer-case) ### The Company Roopairs is a modern, cloud-based Vertical SaaS service and maintenance platform that helps commercial kitchen repair companies and manufacturers manage their workflow more efficiently. Positioned within the restech ecosystem, the platform's core value proposition is unifying all industry players to optimize service delivery, track parts and equipment, and increase profits. Roopairs replaces outdated, manual processes with a digital, user-friendly experience for both customers and employees.We spoke with Alex Kavanaugh, CTO and Co-founder, about how Apideck has enhanced their accounting integration performance. ### The Challenge Several factors drove the partnership with Apideck. Initially, Roopairs had built a [QuickBooks desktop integration](https://www.apideck.com/blog/build-an-integration-with-quickbooks-desktop-in-2025) to meet the immediate needs of many customers - a solution that remains widely used today. However, it became evident that smaller SMB customers were migrating to QuickBooks Online. At the same time, Unified APIs were emerging as a significant trend in the marketplace, prompting Roopairs to explore options. In the rapidly evolving world of integrations, they wanted to avoid building a single QBO integration only to face endless development projects for additional platforms. Unified APIs offered a compelling value proposition. Roopairs decided to invest in this approach once and leverage that implementation to streamline future integrations. This was a strategy that proved highly successful. While competitors exist in the market, their prohibitive pricing and Apideck's superior depth of API functions ultimately sealed the deal. ### The Solution For Alex Kavanaugh, Apideck's depth-first approach was particularly appealing, setting them apart from competitors who focused on breadth. This strategy directly addressed Roopairs' specific needs for a robust and enriched integration. While standard authentication options were attractive, they only solved part of the challenge. After partnering with Apideck, Roopairs quickly discovered they offered a comprehensive solution suitable to their needs. The relationship with the Apideck team also proved invaluable for swift, effective implementation. Their responsive engagement in the shared Slack channel and prompt issue resolution created a seamless experience. From the beginning, it was evident that working with Apideck would be a true collaboration and partnership. ### The Results The Roopairs team has achieved significant success with QuickBooks Online and now offers a seamless integration to their customers. Given the ease of implementation, they plan to soon enable connectors for Sage Intacct, NetSuite, and other accounting platforms to meet the requests from their growing customer base. Building on their accounting integration success, Roopairs is exploring even further opportunities. They're considering implementing the CRM connector and file storage APIs to give customers more data storage options. ### Tips for Adding Accounting Integrations to Vertical SaaS Platforms Tip 1 — Prioritize integration depth over breadth for your first connector: Vertical SaaS customers need accounting integrations that handle their industry-specific workflows, not just basic data syncing. A deep, fully functional QuickBooks or Sage integration that covers invoices, line items, tax codes, and payments is far more valuable than shallow connections to a dozen platforms that only sync surface-level data. Tip 2 — Start with a unified API so you're ready when customers ask for more platforms: Vertical SaaS companies that invest in a single accounting connector often face an immediate queue of requests for additional platforms. Building on a unified API from the start means you can enable Sage Intacct, NetSuite, or Xero without rebuilding your integration architecture each time a new customer segment requires a different accounting tool. Tip 3 — Explore adjacent integration domains once your accounting connector is stable: Once your accounting integration is working reliably, consider extending into CRM or file storage connectors. For service-oriented verticals like field service management, connecting customer records and document storage alongside financial data creates a more complete workflow that makes your platform harder to replace. Apideck's product philosophy sets them apart from the competition. They prioritize depth-first connector development that delivers production-ready integrations. Alex KavanaughCTO and Co-founder of Roopairs Active Consumers 30 Developer Hours Saved40 Ready to get started? 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